“Come as you are”

For this particular video, that serves as am invitation for people with all kinds of backgrounds to join the Swedish armed forces and to serve our country – I scouted s couple of the locations like the hamburger joint and the park location. I also provided the production company “NEWLAND” with a palette of backgrounds, as in nearby locations that they could use for their still images, that they shot at the same time as they where doing the video shoot.